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Over the past 18 months or so, Atmel have put a real push into getting the most out of their ARM9EJS-based CPUs. They hAT91SAM9G45ave managed to boost the clock speed, increase the peripheral set, reduce the power, and reduce the cost all in one go. These new chips, the AT91SAM9G20, AT91SAM9G45, and very recently release AT91SAM9M10 all run at 400MHz, with peripherals covering image sensors, ethernet, video playback (hardware accelerated on the M10!), as well as the usual set of UARTS, I2C, etc.

The big breakthrough with Atmel however has really been the power consumption and price. The AT91SAM9G20 core consumes only 80mW at full speed, and can be purchased for as little as $16 in single quantities, down to $7 in larger volumes.

Here at Bluewater we have taken great interest in these Atmel development, and have incorporated these into our new Snapper 9G20 module, as well as our (upcoming) 9G45 design.

It is perhaps a little over a year since it became obvious to everyone that Intel and ARM were starting to stamp on each other's toes. For years it was assumed that only x86 could do 'real' computers and only ARM could do battery devices. For some reason it was netbooks, a tiny market with limited volume (or even MIDs, which didn't even exist), where all the fuss began.

As the lines between smartphone and PC blur, "ARM is coming up from the portable space, and Intel is coming down from the PC space," says Joseph Byrne, a senior analyst at the Linley Group who specializes in semiconductors and processor IP. "Looking forward, these guys are going to collide."
Talk of convergence between mobile and computer has been going on for a decade, but is not much closer for all that time. A laptop is still a PC, despite the inclusion of a battery and a Nokia E90 is still a phone despite the keyboard. Many assumed that if Intel wanted to win in the mobile space then it would. It just didn't see the point of fighting over a market where the CPU costs $10-20. Those of us of a more technical bent, while not doubting Intel's capability and engineering prowess, wondered how long it would take. Some thought that Intel could play catch-up for 5 years or more, and still not win the battle.

Thin Client

The problem for Intel, as this article describes, is not just ARM but the 'thin client' model. If I can run a 'thin' email client on my ARM-based device, and it can web browse, and show photos and videos, and open the occasional PDF, etc., what more do I need? MS Office? Well maybe, if I'm a business user but otherwise Google Apps might do the trick. On the other hand, the problem for the thin client model is that it has been talked about for even longer than convergence. It pre-dates the tech crash when Sun told anyone who would listen that Windows was doomed and the network is the computer. So people are naturally sceptical. The definition of thin client has broadened quite a bit, now encompassing anything with a decent GUI, not just a very small desktop PC. Still, the name 'netbook' has hung on, now meaning a small laptop, and I am very happy with my (x86-based) Asus Eee PC700 thanks very much. Ken Olson, founder of DEC, ironically later an ARM licensee, supposedly said in the late 1970s “There is no reason for any individual to have a computer in their home.” Now it is clear that the question is not whether, but how many, and what in fact is a computer? By processing power it would be obvious to Olson that the Nintendo DS, Apple iPod Touch, Nokia E71, Archos 700 Internet Tablet and Nintendo Wii are all computers in some sense. By that definition our household has several dozen computers. Every one of these devices has at least one ARM chip. None of them has an x86 processor, let alone an Intel. All are network connected and can be considered as thin clients, albeit very thin in some cases. But each of these devices provides an adequate experience for the user, which is all that really matters. So, whereas Intel is fighting the thin client model, this model can only benefit ARM, since ARM already rules in the thin client space. Intel hopes that thin clients will either not succeed, or will run out of legs and have to move to faster x86 processors. That might be a forlorn hope. In summary, the thin client model suggests that ARM has a bright future as consumers buy more and more of these thin client devices for particular tasks.

Processing Power

The other side of the argument is processing power.Ten years ago you arguably needed an x86 CPU to do just about anything. [I say arguably because there was a time (around 1996) where you could buy a 200MHz ARM-based computer but the Pentiums stopped at 90MHz. But it was the Pentiums which ran Windows] Perhaps seven years ago email would have been beyond an ARM chip. Five years ago basic word processing and spreadsheets were problematic. But today the processing power and associated heat, size and expense that comes with an high-end x86 CPU is really only needed for video editing, Flash-enabled web browsing and perhaps photo editing. The list of things you can't do with an ARM CPU is getting smaller all the time, and the performance requirements of Windows and the common applications have not kept up. Those, such as Intel, who argue that you can only get a decent web browser on an x86 platform should take a look at the lowly Nokia N900. Engadget's review says this:
Almost without fail, sites were rendered faithfully (just as you'd expect them to look in Firefox on your desktop) with fully-functional, usable Flash embeds -- and it's fast. Not only is the initial rendering fast, but scrolling around complex pages (Engadget's always a good example) was effortless; you see the typical grid pattern when you first scroll into a new area, of course, but it fills in with the correct content rapidly. To say we were blown away by the N900's raw browsing power would be an understatement -- in fact, we could realistically see carrying it in addition to another phone for browsing alone, because even in areas where it gives a little ground to the iPhone or Pre in usability, it smacks everyone down in raw power and compatibility.
Steve Jobs, in launching the ARM-based iPad yesterday said the iPad offers the...
best [Web] browsing experience you’ve ever had. A whole Web page right in front of you that you can manipulate with your fingers. Way better than a laptop
That's quite a claim and if it is even halfway true if suggests that ARM it catching up fast. Some would argue that massive processing power is needed just to run Windows 7 - in fact this is suggested by Microsoft's specs. But in a similar way to Intel, Microsoft's problem is selling people an Operating System which they might not need. In any case, telling consumers that they need 1GHz of CPU power to run the Operating System and virus checker has to be a risky strategy. Part of this change is due to software becoming smarter, but most of it is simply that ARM chips are getting faster. It has all happened rather suddenly. Not much more than a year ago TI brought out a 600 MHz Cortex-A8 chip, with 1200 DMIPS of performance (as used now in the Nokia N900). Atom offered 1.6 GHz and perhaps 3900 DMIPS. No contest, although it could be pointed out that a better comparison in terms of power consumption was 1950 DMIPS for the 600mW Atom (excluding the 2-3W used by the companion chip). Then in September, ARM announced their 2GHz Osprey development. Aimed at around 2W, this claimed to offer around 10,000 DMIPS, twice that of the fast Atom but at less power since no companion chip is required. Still it was only a design, not in real chips, so Intel carried on with its original iPhone ARM11 comparisons. After all, Intel has great plans for the future also. But in the past few months we have a dual core 1 GHz Cortex-A9 from nVidia, Qualcomm's 1.5 GHz dual core Snapdragon (ARM compatible) and of course TI's next step along the path, the OMAP4440. So it's not just designs: we now have chips. Still, chips doesn't equal final product, and the iPhone 3GS and Nokia N900 are using only a now-lowly 600 MHz Cortex-A8. So Intel can be safe for another few years, surely? Initial ARM-based netbooks were cheap but not necessary stellar on the performance side. But now Acer has announced that it is looking at tablets, and hinted that this might involve ARM. Freescale is talking ARM tablets, and the Apple iPad includes an ARM core (perhaps a single core Cortex-A9 with Mali graphics). Gartner group thinks that Android on ARM is more snappy than Windows 7 on Atom. Suddenly, ABI Research is predicting that ARM PCs will outsell Intel in 2013. The performance arguement for x86 might be wearing thin. Perhaps all that junk silicon really isn't for anyone's benefit. Consumers appear to be moving fast to more portable devices - laptop sales are increasing whereas desktop PC sales are actually in decline year on year. This could explain the meaning of the iPad - an attempt to capture 80% of the 'computer time' of consumers with a new device which does most of what they need for less money and less hassle. In summary, ARM appears to be overtaking Intel's Atom on speed (this is unlikely to last!), while Intel is really struggling with the battery life. I know where I'd rather be in this race.

And the Winner Is?

Things are going to be very interesting over the next few years. Both ARM and Intel really have their work cut out for them to grow their market share from their respective home bases. Of course it is too early to declare that ARM is going to take over the market for low-end computers. Perhaps it doesn't matter anyway, given that in many cases the Bluetooth, WiFi, flash media and graphics components already include an ARM. Some would argue that the takeover happened long ago. But in the headline CPU, where Intel is Inside, my suggestion is: sell Intel, buy ARM.

While reading a series of articles posted on www.pcb007.com relating to IPC and Jedec Standards, I was surprised to see the results of a survey they carried out with regards to the new and updated MSD (moisture sensitive devices) standards release late last year. These standards are J-Std-020, J-Std-033 and the new J-Std-075.  While two of these are updated revisions of the old standards they still do hold a lot of new valuable information, especially when it comes to higher reflow and wave soldering temperatures.  However, the J-Std-075 is new and one can expect this to change and be updated as the industry evaluates this further.  Or perhaps not, as the results of the survey showed that these standards are currently not really being conformed to. Baking parts before use can be a costly and time consuming exercise and one that may be seen to have to real benefit.  However, when you consider that not putting simple processes in place to prevent damage can decrease yields, not to mention wasting what could be valuable components, the cost of not doing so can soon add up. What this shows me is that you can't just give an assembly house a bunch of parts, some PCB's and expect them to deliver functional and reliable products with high yields.  (Although this is exactly what everyone would like to see happen.) Any electronic design house needs to know what standards their suppliers adhere to and what consequences may occur if their chosen production facility does not apply these standards.  This does require a design house to keep up to date with manufacturing standards. This is especially true when you consider MSD damage to devices.  The units may pass any production testing bu fail later in the field.  This puts the failure back into the hands of the design house who then needs to deal with the RMA returns and upset customers. Another important question not to be overlooked is how widely known are these standards?  Do IPC and Jedec need to do more to promote the use of these standards within the industry?  Based on the results of the survey, it seems more in the court of the customer, i.e. any design house.  Once a customer starts to request compliance to the standards, component manufacturers/suppliers and contract manufacturers will put the required processes in place.

We have just completed a design based around Texas Instrument's OMAP3530 microcontroller. This is a high-end chip with lots of CPU performance (2000 Dhrystone MIPS) and a built-in 6-core DSP. We have tied it together with 4GB of flash and 256MB of DDR memory and lots of graphics output features to make something which we think will have great application in the digital signage market. So far we have the platform playing MPEG4 video with an alpha-blended overlay. It looks very slick for such a tiny wee board, and we are not even beginning to use the full features of the platform. As the Open Source support for this chip grows, it is going to be interesting to see what develops. The key difference between an OMAP3530 and a desktop PC CPU like the Pentium 4 is the level of integration. The OMAP chip includes a DSP capable of H.264 4CIF resolution full duplex real-time encode and decode, something your average modern PC struggles with. Without the DSP, the OMAP would struggle too. The OMAP chip includes video scaling and rotation hardware, something delegated to the graphics controller in a PC. The OMAP chip includes a NAND flash controller for storage, rather than the SATA used in a PC - but my laptop has a solid state drive which actually includes NAND flash, so the SATA is really just getting in the way. The OMAP chip also has a built-in USB controller, 3D graphics acceleration, SD card controllers and a direct CMOS sensor interface. The PC's processor (Pentium or whatever) uses separate chips, boards or even products for each for these. So the interest question is how long will it take for the PC to head down the integration route? The OMAP CPU is fast enough (or nearly) for most modern PC requirements such as web, email and office documents. For a limited portable screen resolution of 1024x768 or so it puts across a good effort. It seems to me that at least the bottom of the PC market may one day be served by devices such as the OMAP3530 and its successors. As if on cue, Ubuntu and ARM annouced recently that they are working on an Ubuntu release for higher end ARM platforms.

“The release of a full Ubuntu desktop distribution supporting latest ARM technology will enable rapid growth, with internet everywhere, connected ultra portable devices,” said Ian Drew, vice president of Marketing, ARM.  “The always-on experience available with mobile devices is rapidly expanding to new device categories such as netbooks, laptops and other internet connected products. Working with Canonical will pave the way for the development of new features and innovations to all connected platforms.”
The focus is of course portable devices. But I wonder whether in 5 years time we will be using anything else?

The Atom was the reason why Intel had to sell the XScale division. Unfortunately the XScale CPU wasn't all it should have been, lacking debug capability or the performance leap promised by its StrongARM heritage. While Intel sold a few chips to people for WinCE PDAs, and even a few Motorola cellphones, the market was small compared to that available to TI and the like. Free from its ownership of a competing architecture, one which has wiped the floor with Intel, its execs obviously feel comfortable letting rip at ARM. Intel is no-doubt hugely frustrated at its inability to compete in the fast-growing cellphone market, and the Apple iPhone is just another sign of ARM's dominance in this sector. So here is the comment I'm referring to:

Kedia didn't just stop at the iPhone, claiming ARM was a malaise afflicting smartphones in general. "The smartphone of today is not very smart," he said. "The problem they have today is they use ARM." Wall believed the situation was unlikely to change anytime soon, saying Intel was two years ahead of the rival company. He didn't believe fast, full internet would receive a début with ARM-based devices in the near future. "Even if they do have full capability, the performance will be so poor," he said.
Of course this guy is just venting, during a trip to Taiwan. Perhaps he met with a number of potential customers there who all told him they were using ARM and very happy with it.
But also, it simply isn't true. Tom's Hardware shows Atom's power consumption (for CPU alone) of about 2.5W, with 5W including the required companion chip. We should point out, though, that the two chipsets to be used with the Atom N200s are power users: the Atom 230s use an i945GC that consumes 22W (4W for the CPU) and the Atom N270s ship with an i945GSE that burns 5.5W (2.4W for the CPU).
This is for a 1.6GHz CPU. By comparison the OMAP3530, a dual core 600MHz CPU with integrated video DSP, 3D graphics, NEON SIMD machine, DDR interface (i.e. Atom + support chip) consumes under 2W total (and that's the maximum from the datasheet and the Beagle board - with power management OFF!). It is a mystery why Intel chips consume so much power. Some say it is the Byzantine x86 instruction set. Others say that Intel aims for speed rather than power. Who knows... So in terms of power consumption, Intel isn't even able to play the game yet. It is perhaps 3-5 years behind ARM on this one. The claim that the Internet isn't usable on an ARM CPU is also bogus. From what little I have seen of the iPhone it seems usable enough. My Nokia E90 certainly runs ok on the web, although I agree it could do with more speed (it is an ARM11 design). I think Intel will be shocked at the capability of the Cortex-A8 devices when they come out in the new year. Of course Intel needs to attack ARM - ARM owns the lower power market space and it is the only way that Intel can make inroads into it. But Intel needs to get its products in order first. Perhaps Intel should swallow its pride, take an ARM architectural license and put its A team on the project. The C team didn't do a great job, but everyone knows Intel has great chip engineers - just look at the Pentium range. Take away the x86 baggage and who knows what might be achieved?

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